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Marketers increase use of sound in online ads

...definitely would think about changing our tactics," said Mark Rattin, creative director of Otherwise Inc., whose Orbitz travel ads pervade the Internet. "People enjoy the surprises and interacting with them." The first audio ads appeared perhaps...
XXX Technology
1950s told their own story in 'National Geographic'

...invited to join famed pianist Vladimir Horowitz at the keyboard of a Steinway ("the instrument of the immortals").Travel ads were prominent. There were cars, ships, planes and especially passenger trains.Southern Pacific ("Amer ica's most...