ST. PETERSBURG, Fla. -- Attorneys will be charged double -- and billed by the third of an inning -- on Lawyer Appreciation Night. There will be Conversion Day, when fans are rewarded for getting rid of New York Yankees caps. And yes, Disco Demolition Night returns, 20 years after its infamous debut. Mike Veeck, the son of Hall of Famer Bill Veeck, has scheduled special events or giveaways on 70 of 81 home dates for the Tampa Bay Devil Rays in his new role as senior vice president of sales and marketing. The campaign is dubbed "Off the Wall."