Refine Search

  •  
  •  
New deal to replace McDonald's Dollar Menu

...4" deal that includes a Jr. Bacon Cheeseburger, chicken nuggets, fries and a drink.Deborah Wahl, senior vice president of marketing for the U.S., said the McPick platform was designed to give people options."Customers are looking...

http://chronicle.augusta.com/news/business/2015-11-16/new-deal-replace-mcdonalds
Solar energy heats up in Georgia

...to further the development of renewable energy and enhance national security," said Kenny Coleman, the senior vice president of marketing for Georgia Power. "We're committed to assisting our customers with all of their energy needs, including...

http://chronicle.augusta.com/news/business/2015-05-30/solar-energy-heats-georgia
Solar panel farm on Fort Gordon part of Army efforts to diversify energy sources

...the site behind the ninth tee box for the Pine Course at Gordon Lakes.Kenneth Coleman, Georgia Power senior vice president of marketing, said the solar farm is one of 500 new solar projects. The company will have nearly 900 megawatts of solar...

http://chronicle.augusta.com/news/metro/2015-05-14/solar-panel-farm-fort-gordon-
DirecTV ends ad campaign with Rob Lowe

...content with getting their video content online."The category is not growing," said Jon Gieselman, senior vice president of marketing for DirecTV. "People are leaving pay TV. It's a share shifting challenge."The sign-up data showed...

http://chronicle.augusta.com/news/business/2015-04-11/directv-ends-ad-campaign-r
What's cool for back to school? A fresh look at the gear

...Floating Shelf comes in neon green and gray, purple and pink, and black and dark blue.Alison Corcoran, the senior vice president of marketing for Staples, said the company worked closely with about 48 students in all, from Middle School 88 in Brooklyn...

http://chronicle.augusta.com/life/2015-07-25/whats-cool-back-school-fresh-look-g
Apple unveils thinner iPad featuring faster processor, better camera

...anti-reflective coating, a first for a tablet, which makes it 56 percent less reflective, Philip Schiller, senior vice president of marketing, said on tage at the event at Apple's headquarters.The iPad Air 2 will start at $499. Apple also...

http://chronicle.augusta.com/news/business/2014-10-16/apple-unveils-thinner-ipad
Businesses with name 'Isis' fight bad brand image

...promoting a product named Isis."We didn't want to put anybody in a bad situation," says Cie Nicholson, senior vice president of marketing.Changing a brand or an established company name can be a costly and complex move. Just finding a memorable...

http://chronicle.augusta.com/news/business/2014-10-03/businesses-name-isis-fight
'Now That's What I Call Music' still relevant after 50 releases

...sales tend to skew older these days, Now runs against that conventional wisdom. Laura Rutherford, Now senior vice president of marketing and operations, says slightly more than half its listeners are 24 or younger. Listeners 35 to 44 account...

http://chronicle.augusta.com/life/2014-05-24/now-thats-what-i-call-music-still-r
Breakfast staple cracks the haute cuisine scene

...of the past three years, bringing the 2013 per capita total to just over 250 eggs.Kevin Burkum, the senior vice president of marketing for the egg marketing group, sees the increase as being partly about the shift toward protein-based breakfasts...

http://chronicle.augusta.com/life/2014-04-01/breakfast-staple-cracks-haute-cuisi
Retailers get creative with Pinterest

...from an inflatable movie screen to a tufted loveseat. Target doesn't disclose revenue but Rick Gomez, senior vice president of marketing, says Pinterest is a "strong social driver of traffic to Target.com."Target also is partnering with...

http://chronicle.augusta.com/news/business/2014-04-27/retailers-get-creative-pin