...The marketing manager will assist in advertising, media buying, promotions, public relations and grassroots efforts...marketing plans including creation of advertising materials, media buying, promotions, grassroots, and public relations for...
...the Fox series, especially given his "lackluster" talk show venture, said Stacey Lynn Koerner, an executive with media-buying firm Initiative. "It remains to be seen whether audiences are more enchanted by the man or the program," she said...
...with a contestant, you won't see her as a judge next year," said Shari Anne Brill, a television analyst for the media buying firm Carat USA. Still, Brill said, "The franchise will live on. They seemed to weather all of these other storms...
...Family to ABC Family, which is almost like ABC II to some degree," said Stacey Lynn Koerner of Initiative Media, a media buying firm. The deal for Fox Family Worldwide also included children's cable networks in Europe and Latin America, the...
...shows will be successful. "That's the ultimate question," said Bill Carroll, an analyst for Katz Television, a media buying firm. "The marketplace will determine if there really is a need for any of these digital channels that are specially...
...certain days on "The View," said Bill Carroll, who follows the syndication market for the Katz Television Group, a media buying firm. "American Idol" host Ryan Seacrest is beginning an entertainment-oriented show for late afternoons in January...
...in "The Jane Pauley Show," said Bill Carroll, an expert in the syndication market for Katz Television Group, a media buying firm. "It's someone of credibility, someone who is a known name for them," Carroll said. "It's not someone...
...studios, the New York Post and other media properties. Murdoch told a Senate committee last month he has no plan for a media buying spree after the changes, other than his proposed acquisition of DirecTV, the nation's largest satellite television...
...you have a lopsided game, someone like Madden can help keep the audience tuned in longer," said Paul Schulman, of media buying company Advanswers PHD. "His personality, his knowledge of the game and his sense of humor is such that he can find...
...8 p.m. Monday, could deliver for NBC, one analyst said. "I think it has a shot," said Paul Schulman of the media-buying firm Schulman/Advanswers. "Outside Fox's Boston Public, nothing else is in the 8-9 p.m. hour. It has a...