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Customization puts your own stamp on your style

...program. "The customizing trend is even bigger than monogramming, which also has become even more important," says Jaqui Lividini, senior vice president of fashion merchandising at Saks Fifth Avenue. "Individuality is a cultural shift. In the '90s...

http://chronicle.augusta.com/stories/2003/01/05/liv_362457.shtml
Life & style
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