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Need a reason to pay by phone? Apple, Google add new features

...software update, which will let shoppers charge store credit accounts and redeem loyalty points from major chains. Forrester Research analyst Sucharita Mulpuru said frequent shoppers see loyalty rewards as an important benefit, and they want an easy...

http://chronicle.augusta.com/news/business/smart-shopper/2015-06-25/need-reason-
Apple makes product upgrades, pushes into streaming music

...and Dunkin Donuts. That could be a key to making the service more useful for shoppers, according to analysts at Forrester Research.Apple says Apple Pay has been quickly embraced by shoppers and merchants since it was launched last fall, but...

http://chronicle.augusta.com/news/business/2015-06-09/apple-makes-product-upgrad
Twitter CEO resigns amid stock decline

...vast majority of people who signed up no longer use the service," said Nate Elliott, a social media analyst at Forrester Research. "They need to do a much better job at giving people a reason to come back every day and making marketers happy...

http://chronicle.augusta.com/news/business/2015-06-11/twitter-ceo-resigns-amid-s
Controversial software on Lenovo laptops uses cutting-edge visual search technology

...been impressed. They're probably one of the best technologies that's out there," said Sucharita Mulpuru, a Forrester Research analyst. "It can be a powerful tool for a lot of things, but definitely for shopping and e-commerce."Consumers...

http://chronicle.augusta.com/news/business/2015-02-22/controversial-software-len
Flipboard and other mobile apps going to PCs to reach users

...mobile-focused apps that they can't ignore PCs if they want to connect with users as much as possible, said Forrester Research analyst Frank Gillett."It doesn't make sense to users if they up show up to a service on a PC and get ignored...

http://chronicle.augusta.com/news/business/2015-02-12/flipboard-and-other-mobile
Beacons pop up in stores ahead of holidays

...stores. E-commerce is fast-growing but accounts for only about 9 percent of total retail sales, according to Forrester Research. Beacons merge in-store shopping with mobile access to information - and data shows they work.Between July...

http://chronicle.augusta.com/news/business/2014-12-04/beacons-pop-stores-ahead-h
Amazon to buy video game streaming service Twitch for $970 million

...share our values and long-term vision."Google had been in talks to buy Twitch, but no deal materialized. Forrester Research analyst James McQuivey believes Google might have been a better fit for Twitch."Twitch will be a harder asset...

http://chronicle.augusta.com/news/business/2014-08-25/amazon-buy-video-game-stre
Google Glass pulled off consumer market as company works on more refined, affordable version

...strident critics.About half of all consumers had privacy concerns about Glass, according to data compiled by Forrester Research.The price also limited the demand for Glass when Google began selling the device to all comers last May."Google...

http://chronicle.augusta.com/news/business/2015-01-15/google-glass-pulled-consum
Macy's, Target, others offer speedy holiday delivery options, including overnight and same day

...packages by Christmas because of a combination of poor weather and overloaded systems, causing angry customers.Forrester Research analyst Sucharita Mulpuru fears that the industry could be ill-prepared for the influx of online ordering again...

http://chronicle.augusta.com/news/business/2014-11-24/macys-target-others-offer-
With pending Beats buy, Apple CEO Tim Cook makes break from managerial style of Steve Jobs

...three to five years ago, but it sure feels like the company is pregnant and we will soon know a lot more," says Forrester Research analyst Frank Gillett. "If a Beats acquisition is the biggest news of the year, then it will be a bust."Neither...

http://chronicle.augusta.com/news/business/2014-05-12/pending-beats-buy-apple-ce